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p66 luxury copywriting property south marina

COPYWRITING
FOR THE
SUPERYACHT
LIFESTYLE

I've written brand and marketing copy aimed at international U/HNWI who seek the ultimate lifestyle. Superyacht owners can take their pick of illustrious waterfront destinations and immersive local entertainment, dining and leisure opportunities. It's essential that your brand takes a bespoke approach to copy, tailoring

Abercrombie & Kent africa

TOV GUIDELINES FOR LUXURY RESORTS

I worked on a brand refresh with Sanctuary Retreats, a boutique collection of luxury safari lodges, tent camps and exclusive cruise ships that is owned by Abercrombie & Kent on a brand refresh. This involved brand mission, heritage and new tone of voice guidelines. I

luxury property copywriting

COPY FOR RESORT DEVELOPERS

In 2021, I completed a copywriting project for Proven, a property marketing company for ultra-luxe residential developments, boutique hotels and groundbreaking mixed-use projects across the globe. Proven brings luxury real estate projects to life through creative and commercial expertise. As owners, developers and managers, they

la-casa-que-canta-519

EDITORIAL & AD COPY FOR LUXURY HOTELS AROUND THE WORLD

As Creative Director of Honeymoon magazine (based in Miami) from 1995-1999, then as a Features Editor at a magazine in London from 1999-2005 and as a copywriter since 2005, I have written extensively about luxury hotels, resorts and destinations, from Mexico and Miami to London,

Australia to Singapore

COPY FOR LUXURY TRAVEL DESTINATIONS

As Creative Director of Honeymoon magazine (based in Miami) from 1995-1999, then as a Features Editor at a magazine in London from 1999-2005, and since as an expert copywriter, I have written extensively about luxury hotels, resorts and destinations, from Mexico and Miami to London,