LUXURY COPYWRITER
ELEVATE YOUR BRAND
Take your brand to the next level, with a luxury copywriter who works with prestigious luxury brands and ambitious entrepreneurs, as well as branding, design and communications agencies. Gain added value from decades of experience with high-profile global clients across a range of sectors.
COPYWRITING FOR LUXURIOUS TRAVEL DESTINATIONS AROUND THE WORLD
COPY FOR ASPREY’S LUXURY HANDBAGS
COPYWRITING FOR ASPREY’S LUXURY SILVER AND CRYSTAL
EDITORIAL & AD COPY FOR LUXURY HOTELS AROUND THE WORLD
COPY FOR PROPERTY DEVELOPERS & ARCHITECTS
MIAMI TO MONTENEGRO
Expert copywriting for clients and agencies around the globe, from London to LA, Saudi to Seattle.
REFINE YOUR LUXURY COPYWRITING
Expert copywriting for clients in a variety of sectors: luxury property, travel and lifestyle, financial services, psychology, arts and culture, design, fashion, beauty, food and more.
This breadth provides a depth of understanding across a range of disciplines, industries and target markets – giving clients added value.
WHAT IS LUXURY?
Luxury means different things to different people – conspicuous extravagance… or understated elegance. Some customers prioritise seamless service, others seek quality, lasting value or sustainability.
For millennial consumers, luxury is highly personalised. They mix and match traditional labels with up-and-coming names to curate their own brand of unique style.
Choose a luxury copywriter in London with serious credentials, to help your brand attract HNWI and U/HNWI.
CREATIVE & COMPELLING COPY
SEASONED LUXURY COPYWRITER IN LONDON
With 20+ years’ experience in branding, marketing, editorial and design, I deliver effective brand messaging and polished campaigns. Get professional website copy, print and packaging copy, plus strategic brand copy and tone of voice guidelines.
WRITING FOR THE LUXURY AUDIENCE
Get copywriting that resonates with your target customers – the messaging, tone and language that are appropriate, whether your clientele are U/HNW consumers, families or the C-Suite, in the UK, US, Europe or MENA.
TALK WITH AN EXPERT LUXURY COPYWRITER
I’d love to discuss your plans and goals for your brand and business.
CALL OR EMAIL
LUXURY SECTORS
Choose a luxury copywriter with experience across a broad range of industries.
LUXURY GOODS & LIFESTYLE
Sophisticated copy and comms for distinguished and heritage brands in lifestyle, travel & leisure, beauty, fashion, property, interiors and more.
In-depth knowledge about luxury brands expanding into new markets (such as the US or EMEA), and about brands improving their ESG performance with respect to sustainability and ethical practices.
PROPERTY
Extensive copywriting experience for high-end developers and architects, lighting firms, furniture and interiors brands and property investment firms.
Detailed knowledge of placemaking, sustainable construction and luxury interior design.
FAMILY-FRIENDLY BRANDS
A professional luxury copywriter with experience writing for family audiences: mums-to-be and families with young children or teenagers.
Detailed expertise with pregnancy, childbirth and child psychology, as well as education, tech, fashion, leisure and entertainment.
LUXURY TRAVEL
Extensive travel copywriting expertise, for travel brands, publications, websites, destinations and hotels.
Particular expertise in advertising and marketing concepts and campaigns, as well as strategic messaging, brand building and tone of voice guidelines.
SUSTAINABILITY & ESG
Extensive experience with white-label copywriting for sustainability comms agencies, plus direct work with companies on their ESG comms. Get help clarifying your ESG approach and highlighting your successes, on your carbon-reduction journey, sustainable transport or renewable energy. Or broaden your talent pool with comms that appeal to a wider range of potential employees.