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LUXURY COPYWRITER
IN LONDON

CLARIFY YOUR MESSAGE

 

Helping brands refine their messaging for 20+ years, with distinctive copy that evokes emotion and prompts action.

 

An experienced luxury copywriter gives you a fresh perspective on your brand. This helps to define and clearly articulate your brand’s unique selling points, in ways that resonate with your clientele.

 

Working with prestigious brands, high-profile enterprises, ambitious entrepreneurs and transcontinental branding and communications agencies in all major global markets: London to Lagos, Cambridge to the Caribbean, Denmark to Dubai, Miami to Moscow to Montenegro.

SEE ALL COPYWRITING SERVICES
luxury copywriting for international property developer

LUXURY PROPERTY COPYWRITING

luxury lifestyle copywriting

COPYWRITING FOR LUXURY BRANDS

luxury lifestyle copywriting

LUXURY LIFESTYLE COPYWRITING

sustainability copywriter

SUSTAINABILITY COPYWRITING

BEAUTY & GROOMING COPYWRITING

luxury copywriting for travel brands

LUXURY TRAVEL COPYWRITING

LUXURY COPYWRITING EXPERTISE

Extensive experience across branding, marketing and journalism, so your brand benefits from a more comprehensive perspective. A strategic approach and commercial prudence underpin all copywriting and messaging decisions.

 

Expertise across a broad range of sectors: property development (residential & hospitality); heritage luxury brands and luxury lifestyle; sustainability and ESG; fashion & beauty; travel & leisure; financial services; tech; art & culture; education; psychology and coaching; families and parenting; food & beverage and luxury event planning.

REACHING THE LUXURY AUDIENCE

This target audience requires a more sophisticated approach to brand communications and marketing. Lift your language, tone and messaging to match the high expectations of luxury audiences.

 

Invest in an experienced luxury copywriter with branding and marketing experience, for tailored copy that appeals to your distinct clientele, even if that means diverse customers on different continents: U/HNWI consumers, families, businesses or the C-Suite, in the UK, US, Europe or MENA.

COPY FOR U/HNWI AUDIENCES
international copywriting
COPY FOR INTERNATIONAL AUDIENCES
b2b copywriting
COPY FOR PROFESSIONAL AUDIENCES
luxury copywriting in London
COPY FOR FAMILY AUDIENCES

LET’S TALK

 

Let’s meet – in person (Central London) or via Zoom, Teams or telephone.

CALL OR EMAIL

COPYWRITING FOR LUXURY SECTORS

Extensive experience across a dazzling array of industries.

PROPERTY

Polished copywriting for prestigious developers and architects, award-winning lighting firms, luxury furnishings, interiors brands and property investment portfolios.

 

Particular expertise in placemaking, sustainable building projects and luxury interior design.

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LUXURY BRANDS

A luxury copywriter who provides sophisticated copy and comms for prestigious brands in lifestyle, travel, leisure, fashion, beauty, property, interiors and more.

 

Particular expertise in luxury brands expanding into new markets in the US or EMEA, as well as luxury brands improving their ESG credentials with a new approach to sustainability and ethical business practices.

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SUSTAINABILITY

White-label copywriting for sustainability comms agencies, as well as direct work with companies on their ESG comms. Conscientious copywriting that highlights your ESG approach and actions: climate transition, sustainable transport, renewable energy and ecosystem services, as well as the benefits of a wider talent pool and a more ethical approach to recruitment.

 

Particular expertise in placemaking, sustainable building projects and luxury interior design.

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TRAVEL

Over 20 years of travel copywriting experience, writing for websites, travel brands, hotels, destinations and travel publications.

 

Particular expertise in strategic brand building, including brand messaging and tone of voice guidelines, as well as advertising and marketing concepts and copywriting.

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FASHION & BEAUTY

Over 20 years of experience writing for fashion and beauty brands, products and services.

 

Particular expertise in skincare, and in emerging fashion brands with a sustainable or ethical approach.

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FAMILY-FRIENDLY BRANDS

Extensive experience writing for products and services aimed at family audiences: mothers-to-be, young families and families with teenagers.

 

Particular expertise in pregnancy, childbirth and child psychology, as well as family-focused fashion, education, tech, leisure and entertainment.

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FOOD & BEVERAGE

Copywriting for food brands, restaurants, caterers and luxury event planners.

 

Particular expertise in luxury events as well as home cooking and recipe boxes (based on work as Head of Copy / Creative Lead at Gousto during its rebrand in 2017).

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