I’ve written copy for Maison Pyramide, a brand-building agency who help MENA-based luxury brands connect with international retailers, such as Harvey Nichols. The agency is uniquely connected with the luxury millennial consumer segment in MENA, and hosts illustrious launch events as well as helping brands connect with appropriate influencers within this market. I’ve written website copy and case studies for Maison Pyramide and worked on projects for their clients, including Arabic magazine, Hia. This project centred on sweeping cultural change in the Middle East, as well as cultural distinctions between the Middle East and the West, even for top-end luxury consumers in the millennial generation.
business, fashion, international, luxury lifestyle