Copywriting & Branding

Business copywriting for bespoke security firm

Polishing up your message and visuals can help your business attract your target audience

Thank you so much!

Hassan Serdoud, Director, Profile Protection
THE CLIENT. Profile Protection, a high-end security company in London’s West End
THE BRIEF. Our clients have run this very successful security business for several years, earning a well-deserved reputation for a highly professional and reliable service. For their rebranding, they wanted to polish up their logo, business stationery, website design and messaging to reflect the bespoke, high-calibre level of service.
THE BRAND. The clients felt very attached to their original logo of interlocking Ps, designed by a family member. They wanted the new design to echo the original concept with updated styling and a more sophisticated colour palette. We brought the sophisticated style to the website and business copywriting, which needs to appeal to an upmarket client list. The copywriting included a full website, plus printed sales brochure.