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FOR DISCERNING <br><mark>AUDIENCES</mark>

Copywriting

FOR DISCERNING
AUDIENCES

FOR DISTINGUISHED <br><mark>PROJECTS</mark>

Copywriting

FOR DISTINGUISHED
PROJECTS

FOR DISTINCTIVE <br><mark>BRANDS</mark>

Copywriting

FOR DISTINCTIVE
BRANDS

FOR DIVERSE <br><mark>CONSUMERS</mark>

Copywriting

FOR DIVERSE
CONSUMERS

FOR DESIRABLE <br><mark>PRODUCTS</mark>

Copywriting

FOR DESIRABLE
PRODUCTS

FOR DISTINCT <br><mark>MARKETS</mark>

Copywriting

FOR DISTINCT
MARKETS

FREELANCE LUXURY COPYWRITER
IN LONDON

CLARIFY YOUR MESSAGE

 

Luxury copywriter helping brands refine their messaging for 20+ years, with distinctive copy that evokes emotion and prompts action.

 

Does your agency need fresh eyes on a project, to nail a client’s TOV or elevate a campaign? Does your luxury brand need a new perspective?

 

Choose an experienced luxury copywriter who works with prestigious brands, ambitious entrepreneurs and agencies in global markets: London to Lagos, Cambridge to the Caribbean, Denmark to Dubai, Miami to Mallorca to Montenegro.

SEE ALL COPYWRITING SERVICES
no1grosvenor

LUXURY PROPERTY COPYWRITING

COPYWRITING FOR LUXURY BRANDS

LUXURY LIFESTYLE COPYWRITING

Luxury Property Copywriter

COPY FOR PROPERTY DEVELOPERS

Sustainability copywriter

SUSTAINABILITY COPYWRITING

BEAUTY & GROOMING COPYWRITING

luxury travel copywriting

LUXURY TRAVEL COPYWRITING

international-copywriter

INTERNATIONAL COPY: MIAMI TO MALLORCA

LUXURY COPYWRITING EXPERTISE

Extensive experience across branding, marketing and journalism, so your luxury brand benefits from a more comprehensive perspective. A strategic approach and commercial prudence underpin all copywriting and messaging decisions.

Expertise across a range of sectors: prime property; heritage luxury brands and lifestyle; sustainability; luxury travel; arts and culture; beauty; education, psychology and performance coaching; families and parenting; restaurants and VIP events.

GET IN TOUCH

  • I wholeheartedly recommend Miranda’s services for any writing projects that have to bridge the divide between the commercial and the human, the witty and the effective.

    - Archie WhitworthEditorial Director, Flag Communications

  • Miranda brings our brand to life in an engaging, creative way, giving us our own unique voice. She articulates what we are trying to say in terms of meaning, values and appeal to customers in the luxury travel markets.

    - Pieter Van Der ScheeSenior VP Sales, Abercrombie & Kent

  • Truly amazing work.
    You’ve done an astounding job... truly truly love it!!!

    - Kristina JonicaSenior Marketing Executive, Luštica Bay, Montenegro

  • Flippin’ heck Miranda, you’ve nailed it! Thank you. Your service and speed have been incredible. You’re the real deal.

    - Mark PersaudFounder, Divine Aesthetic Digital Consultancy

  • Amazing – your work is exquisite!

    - Elena LjiljanićMarketing Manager, Luštica Bay, Montenegro

  • I have hired Miranda on several occasions for projects with international clients (mainly from Moscow and Spain). Miranda offers a very professional and reliable service. She's a delight to work with and I highly recommend her services.

    - James AllenFounder, Birch

  • Miranda is everything I could ask for from a writer. She has a beautiful, easy-to-read style, her research skills and contact list are second to none, and she never fails to meet her deadlines. Perhaps not so important, but a distinct bonus, is that she's a really nice person.

    - Rachel DarkeWriter, publicist, editor

REACHING THE LUXURY AUDIENCE

This target audience requires a more sophisticated approach to brand communications and marketing.
A luxury copywriter can lift your language, tone and messaging to match the high expectations of your audience. Click to see the Forbes 2023 survey on HNWI audiences’ tastes and opinions.

Invest in an experienced luxury copywriter with branding and marketing experience, for tailored copy that appeals to your distinct clientele, even if that means diverse customers on different continents: U/HNWI consumers, families, businesses or the C-suite, in the UK, US, Europe or MENA.

COPY FOR U/HNWI AUDIENCES
international copywriting
COPY FOR INTERNATIONAL AUDIENCES
b2b copywriting
COPY FOR PROFESSIONAL AUDIENCES
luxury copywriting in London family-audience-519
COPY FOR FAMILY AUDIENCES

U/HNWI AUDIENCES

INTERNATIONAL AUDIENCES

BUSINESS AUDIENCES

FAMILY AUDIENCES

LET’S TALK

 

Let’s meet – in person (Soho, Somerset House or the BFI Bar) or via Zoom, Teams or telephone.

EMAIL

COPYWRITING FOR LUXURY SECTORS

Extensive experience across a dazzling array of industries.

PROPERTY

Polished copywriting for prestigious developers and architects, award-winning lighting firms, luxury furnishings, interiors brands and property investment portfolios.

 

Particular expertise in placemaking, sustainable building projects and luxury interior design.

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LUXURY BRANDS

A luxury copywriter who provides sophisticated copy and comms for prestigious brands in lifestyle, travel, leisure, fashion, beauty, property, interiors and more.

 

Particular expertise in luxury brands expanding into new markets in the US or EMEA, as well as luxury brands improving their ESG credentials with a new approach to sustainability and ethical business practices.

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SUSTAINABILITY

White-label copywriting for sustainability comms agencies, as well as direct work with companies on their ESG comms. Conscientious copywriting that highlights your ESG approach and actions: climate transition, sustainable transport, renewable energy and ecosystem services, as well as the benefits of a wider talent pool and a more ethical approach to recruitment.

 

Particular expertise in placemaking, sustainable building projects and luxury interior design.

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TRAVEL

Over 20 years of travel copywriting experience, writing for websites, travel brands, hotels, destinations and travel publications.

 

Particular expertise in strategic brand building, including brand messaging and tone of voice guidelines, as well as advertising and marketing concepts and copywriting.

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FASHION & BEAUTY

Over 20 years of experience writing for fashion and beauty brands, products and services.

 

Particular expertise in skincare, and in emerging fashion brands with a sustainable or ethical approach.

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FAMILY-FRIENDLY BRANDS

Extensive experience writing for products and services aimed at family audiences: mothers-to-be, young families and families with teenagers.

 

Particular expertise in pregnancy, childbirth and child psychology, as well as family-focused fashion, education, tech, leisure and entertainment.

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FOOD & BEVERAGE

Copywriting for restaurants, bespoke caterers, food brands and luxury event planners.

 

Particular expertise in luxury food and beverages, as well as home cooking and recipe boxes (based on work as Head of Copy/Creative Lead at Gousto during its rebrand in 2017).

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